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Oculus Brand Is Getting Killed Off After Facebook Redubs Itself Meta

Oculus Brand Is Getting Killed Off After Facebook Redubs Itself Meta

With ’s cutover to a new corporate name — — the company is giving the Oculus brand the axe. Andrew “Boz” Bosworth, who is currently head of Facebook Reality Labs overseeing the company’s VR and AR businesses, announced a series of nomenclature changes in a Facebook post Thursday. “VR will be the most immersive way for people to access the metaverse and as we look toward our goal of bringing 1B people into VR, we want to make it clear that Quest is a Meta product,” Bosworth wrote. “For this reason, we’re simplifying our brand architecture and shifting away from… Read Full Article