Entertainment
Richard ‘Rusty’ Citron, Movie Marketing Maven, Dies at 68

Richard ‘Rusty’ Citron, Movie Marketing Maven, Dies at 68

Richard “Rusty” Citron, a leading movie and television marketing executive and personal manager, died on Dec. 16 at the age of 68. The cause was Lewy body dementia. Citron’s career in show business spanned more than four decades and saw him rub shoulders with prominent artists and creators from across the spectrum of the entertainment industry while overseeing the theatrical marketing of more than 200 motion pictures. As a marketing executive, Citron worked at 20th Century Fox, LucasFilm, Marvel, Walt Disney, MGM, Sony Pictures and Universal Studios. His tasks included everything from designing national mall promotions for George Lucas’ “Return… Read Full Article