Disney+ Won’t Take Ads for Alcohol, Politics to Keep Venue Family Friendly

Not every marketer is likely to get its commercials on a new ad-supported version of Disney+. The popular streaming service — home to Marvel movies, the “Star Wars” series and hours of signature kids’ programming — is about to unveil a new ad-supported tier, part of a broader move by big entertainment companies like Disney to lure new subscribers to its broadband entertainment hubs with cheaper subscription levels. Indeed, the new option is one of the most-anticipated developments of the looming TV “upfront,” when TV networks try to sell the bulk of their commercial inventory for the next programming cycle…. Read Full Article