Adidas Terminates Partnership With Kanye West

The artist’s white supremacist remarks and anti-Semitic outbursts led the German apparel and shoe company to end the near-decade long, billion dollar deal. Nearly a decade ago, Adidas began collaborating with Ye in one of “significant partnership between a non-athlete and a sports brand,” according to Reuters. Photo: Brad Barket/Getty Images Adidas has ended its business relationship with Kanye West — now known as Ye — after he made a series of public white supremacist and anti-Semitic statements. The company first partnered with the artist in 2013, going on to build a wildly successful sneaker line that in many ways… Read Full Article