Jonathan Cohen Crowdsourced the Florals in His Latest Collection

Jonathan Cohen took a somewhat unprecedented approach to picking what florals he would highlight in his Fall 2022 collection: He asked his audience directly, on Instagram. “I was thinking of what flowers I wanted to do this season, and I thought it would be a fun way to get people involved and see what they wanted to wear and what flowers they were gravitating towards,” he says. “I did a poll, and we got such crazy engagement on it, so I felt I had to stay true to it, even if I didn’t like the flowers. Luckily, they chose flowers… Read Full Article