Newen Connect Chief Sees Remake Rights, Theatrical Windows, Metaverse Innovation as Keys to Success
Speaking at a daylong conference, held as part of the Unifrance Rendez-Vous in Paris, Newen Connect managing director Rodolphe Buet laid out his wider vision for the French film and TV banner, arguing that production outfits (such as his own) needed to play a larger role in direct B2C marketing, rather than leaving such investment responsibilities to the eventual broadcaster, while touting the benefits of exclusive theatrical windows, even if foreign sales to non-linear platforms accounted for a substantial percentage of a commercial studio’s revenue. “The objective is to optimize the number of viewers,” said Buet, as he explained that… Read Full Article
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